Strategic advisory · Morocco & Africa

Turning development ambition into clear strategy and action.

More than 30 years of experience across economics, strategy and private-sector development, serving states, development institutions and companies.

For states · development institutions · companies and business organisations

Portrait of Dr Hammad Kassal
  • 30+ years’ experience
  • Morocco & Africa
  • Public & private
  • Arabic · French · English
  • Morocco
  • Guinea
  • Republic of the Congo
  • Mauritania

Senior expertise, directly involved in your assignment.

Dr Hammad Kassal

Economist, senior advisor and entrepreneur

Dr Hammad Kassal is an economist, senior advisor, university professor and entrepreneur. His career brings together more than 30 years of experience, leadership roles within CGEM and ASMEX, and experience inside a ministerial cabinet in Morocco.

That background brings an economic, institutional and practical perspective to the same assignment, grounded in Morocco and informed by work across several African development contexts.

  • 30+ yearsProfessional and teaching experience
  • CGEM · ASMEXLeadership roles in organised business
  • Morocco · AfricaExperience across development contexts

View the founder’s experienceDownload the CV (PDF)LinkedIn profile

Senior advisory, close to the decision

Assignments stay close to the decision-maker, with the founder’s experience directly involved in diagnosis, strategic thinking, stakeholder dialogue and roadmap development.

  • An economic perspective

    Connecting economic issues to practical decisions.

  • An institutional perspective

    Understanding stakeholders, trade-offs, governance and public-private dialogue.

  • A delivery mindset

    Turning strategic direction into priorities, programmes, governance and implementation roadmaps.

Expertise built around real strategic decisions.

From development strategy to organisational transformation, we work where the challenge is to clarify direction, structure priorities and create a practical framework for action.

Development & public policy

Turning national or institutional ambition into a clear trajectory, priorities and an implementation roadmap.

Private-sector development

Strengthening competitiveness across companies and value chains, and opening new markets.

Transformation & specialised programmes

Structuring transformation, aligning stakeholders and giving programmes a practical framework for delivery.

How we work Understand · Imagine · Build · Lead See the method

Experience across strategy, public policy and delivery.

Assignments in Morocco and Africa, spanning different scales of development and transformation.

  • 01

    Simandou 2040

    A national vision structured into a programme of action.

    Guinea — Diagnostic and strategy for education, agriculture and state reform; plan-coherence and scenario review.

    • 100+ projects
    • 14 sectors
    • Education
    • Agriculture
    • State reform
  • 02

    Congo 2063

    A contribution to a long-term development vision.

    Republic of the Congo — Contribution to the long-term development model, at the horizon of the African Union’s Agenda 2063.

  • 03

    Moussalaha

    A reconciliation programme with a socio-economic dimension.

    Morocco — An axis of reconciliation with society: income-generating socio-economic projects.

Let’s discuss your project.

Describe the challenge, the context and the timing. You can request a proposal, or write and call us.